FAQs

Answers to Your Questions

What is SEO?

SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.

What is a SEO Expert?

SEO expert (also known as an “SEO Specialist”) is someone that optimizes websites in order to achieve higher search engine rankings.

What is On Page Optimization?

The practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page.

What is Content Optimization in SEO?

The process of making sure content is written in a way that it can reach the largest possible target audience. It should include making sure associated keywords are present, adding meta and title tags, and relevant links.

What is SEO Analysis?

The process of closely examining a website to gain a better understanding of how well the site has been optimized and what can be done to help the site improve.

What is SEO Strategy?

An SEO strategy is the process of planning, outlining and implementing steps designed to improve search engine rankings.

What is SMO?

Social media optimization (SMO) refers to the creation of online content that is likely to be shared through social networks. SMO is more art than science, as it can be difficult to come up with a consistent formula for creating shareable content. That said, SMO is gaining importance as social sharing is increasingly being integrated into search results.

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Online Business based in Israel. Freelance SEO.

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